Changing the message II

Having posted yesterday about No Impact Man‘s excellent thoughts, here’s his follow up in the form of an advert for the future.

It struck me as powerful, playing on a number of reversals: that of the cliche of the son or grandson asking what their forebear did in the war; that of the notion of sacrifice, which is usually understood as something willingly undertaken; and, that of inheritance, by which the next generation inherits something of value. I understand the message that this image challenges to be that it’s ok to squander the future without a second thought.

So I took up No Impact Man’s invitation to post it ‘wherever’ on the web and created a group, ‘Change the message‘, at Flickr. Could be fun!